Avoid Mistake! Try This Hack on How to Choose Localization Service Company

To transform and expand globally, a business needs to reach new customers. The new customers will not be the same as before. They will have different cultures as well as languages. Hence, it is important to use a localization service company that provides such services. Sometimes a company will only use freelance or internal resources for this purpose. However, this decision cannot be applied anymore if such a company wanted to expand on a larger scale.

There are certain parts where the translation alone is not enough. In these cases, a deeper and more detailed form of localization is required. For instance, translating video, games, documents, and voice-overs is crucial for the business. However, many people are still oblivious to the difference between translation and localization. Therefore, they cannot choose the best localization company that will benefit their business. Here are some tips on how to choose a localization company.

Read More: 2023 Best Android Games

How to Choose a Localization Service Company

Underestimating the process of choosing the best localization company for the business is a bad move. It could affect the business and prevent its growth overseas. Do not take such risks and read these tips!

• Know Your Needs

The first tip to choose a localization company is to understand your needs. Sometimes, choosing a localization company requires you to base your decision on expertise. Some companies have proven their experience through voice-over localization, while others excel in subtitling localization. Their expertise might differ from one to another. To choose the best company for your business, you need to understand your needs first. Do you need a localization company to do translation documents only, or for something else? Take time to know what you need before moving on to the next tips.

• Decide on the Language and Region

Another tip is to decide the language and region you want to localize your content for. Do you want to localize into one language or multiple languages? Do you want to use different dialects or just one? These processes will give you more perspective on the localization process. Some languages may have different dialects that vary by region. Some dialects or languages are more common in many regions. Therefore, you need to choose wisely since it could affect the business on a broader scale.

• Research Companies

The next tip is quite important. Conduct research on companies that offer these services. After knowing what you want and what language you want to be translated, you can try to make a comparison of the companies offering the translation task. Try to search online for the best solution. See if they have any experience regarding the service you require. Explore their website and review their clients, services, and also user reviews. This will help a lot if you’re unsure where to start. Compare one company with another using a table. Search for the best localization service company that offers high-quality services with greater efficiency. Do not forget to choose a company that provides localization in your specific area, as this will be proof of their expertise.

• Narrow Down Your Choices

After doing some research on localization companies, you now must have some choices for the translation job. Now, the next step is to narrow down your options. To narrow it down, try to find a company that suits your business the best. If you want to use a company that has several years of experience in a specific region, try to choose such companies. In localization, there are certain things that need to be considered regarding cultural and social aspects. To blend effectively through those cultures, you need experts who have experience and know the social culture very well. Hence, you will avoid any mistake in the future that would ruin your business image. Choosing a good company that knows these aspects will help your business gain more acceptance in those areas.

Read More: E-sport in Indonesia

• Ask About Their Process

The next step to finding the best localization service company is to ask about their work process. These steps might seem too much, but they are actually important. Every localization company must have a work process. It is important to know their review process and the stages of work.

Knowing this information will give you some insight into how these companies work. This will also prevent any mistakes or malintent that might happen in the future. This process will also be important for determining whether you and the localization company are compatible with each other.

• Check Reviews

The next big step is to check reviews as well as testimonials from the localization company's former clients. A good company usually provides some insight into their recent or former clients' opinion. If they do not, you could also see their experience in those areas and how many years they have been working with those clients. This will give you a better understanding of the company. If necessary, you could also reach out to the people they have worked with before. It is not mandatory but will provide certain reassurance.

• Set Up a Meeting

If you have decided on the company you want to work with based on the above tips, you can try to set up a meeting with them. Try to know what they can offer and if it matches your needs. This meeting will also help you to know if you are really compatible with their work process before committing to a partnership. Ask some questions regarding their services and their work process. If all of the aspects are fulfilled and fully compatible with your way of working, you can sign a contract with them. Seek advice from the legal department before finalizing any contract.

Closing

This is the end of the tips on how to choose a localization service company for your business. Knowing how to choose what's best for a greater purpose is an important decision to make for the future of the business. Never underestimate the importance of using a localization company.